wholesale,buyer,seller Global B2B buy sell website: www.bytrade.com
How to increase your sales at a flea market
A lot of people have a go at flea markets and boot sales. Why is it that some people find it a depressing and unrewarding experience whilst others find it profitable and fulfilling? A lot of it comes down to attitude and approach and there are a number of simple things you can do to boost your sales.
1) Know what sells
Before ‘doing’ boot sales and markets it’s a good idea to go to a few to get a feel for what kind of things sell. Remarkably, there are people who regular display their goods at boot sales and bemoan the fact that nobody’s buying - in fact, it’s been like that for five years now - maybe next week things will pick up. Yeah maybe!
2) Price right
Your market research will also give you an idea of market prices. Of course, you can sell more by undercutting everybody else but remember to keep it profitable. Giving stuff away at silly prices isn’t selling it’s just naïve. If you are a newbie, traders will visit your stall early; even as your unpacking, to try and pick up a bargain. It might make you feel good to get some quick sales but when you go round the market later in the day and see your stuff on their stall for double the price, you’ll be pretty annoyed.
3) Arrive early.
Some markets allocate pitches on a first come, first served basis so if you’re going to do it, do it properly. It’s not by accident that late comers get the pitches on the edges of the market where many punters never go.
4) Take care in presentation
You might think that it’s only a flea market and not the shop front of Harrods but act like it is. It is your shop front and by presenting your goods tidily and attractively you immediately add value to your stall - literally; you can justify a higher price. Something polished and nicely presented will appear more valuable than some dusty in a box of junk.
5) Promote your best items
Think of your stall as advertising space containing prime locations and other less prominent sites. Make sure that things you want to sell because they have a good profit margin are clearly visible and not obscured by less important objects.
6) Sell!
OK, you’ve arrived early, set up your stall and it’s nicely presented. Now you can sit down, eat a sandwich, read a newspaper and relax for the day; right? Wrong! However, there are many people who make absolutely no effort to engage with customers and then wonder why they haven’tsold anything. If you look disinterested in your own stall then the customer will behave the same. Look busy; polish things, move them around, even put something in a bag as if it’s reserved for a customer.
7) Observe
Notice, without being too intrusive, what customers seem to be interested in. If someone picks up an Agatha Christie novel, you could add, ‘there ate some more crime stories over here, etc
8) Talk
Without being to pushy talk to people. Say hello when they arrive at your stall, find out what they are interested in; build a relationship, however briefly. Many people walk around a market two or three times so they might buy on a subsequent visit.
9) Buy to order
Many customers are boot sale junkies and will go to a few in a day or certainly one each weekend. By establishing a rapport, you can find out what they don’t have but would like and then start to look out for products for particular customers.
10) Move stock
The negative side of regular customers is that they will become familiar with your stock and if it’s the same for six weeks on week seven they’ll just sail past your stall without even looking. So try to turn over stock; if you’ve been trailing a product round for the last six months, sell of cheap and buy something to replace it.
They key to selling at a flea market or boot sale is not to treat it lightly but to adopt a professional approach. If you do that, you’ll get the results of a professional.
manufacturer ,stone counter top
没有评论:
发表评论